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Customizing Creative Assets
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Customizing Creative Assets

Overview

With Marketo, you can use our built-in library of creative assets to develop powerful marketing messages right out of the box. In Customizing Creative Assets, you’ll learn how to take your marketing to the next level by creating new design assets that tell your story, and by customizing the assets included in your Marketo instance to meet your specific marketing needs. You’ll also gain hands-on experience in customizing colors, buttons, styles, landing pages, emails, and more.  

Duration

½ day

Ways to attend

Instructor-led virtual

Best for

UI Designers and Web Developers with experience in Marketo who want to improve the design of their emails and landing pages.  HTML/CSS experience is highly recommended.

Cost

$375 USD

Learn to

• Create custom email and landing page templates
• Customize landing pages, template elements, variables, and HTML
• Customize HTML emails
• Customize CSS for form text fields, checkboxes, and buttons

Hands-on exercises

Hands-on exercises and demonstrations help you gain in-class practice creating and customizing your creative assets. Take-home exercise guides help extend your learning beyond the class as you apply what you have learned back in your job.

Suggested follow-on courses

  • Building Programs and Campaigns
  • Building Engagement Programs
  • Optimizing Email Deliverability
  • Using Attribution Models