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Un-Break My Heart: Help Your Prospects Love You Again Using Intent Data


So you have a database of thousands of ‘dead’ leads. How do you find the few that are still interested in hearing from you and get them to love you (again) with content that’s relevant?

Join Bombora's Millie Resnick and Marketo’s Mike Madden, Director of Demand Generation, as they break down how intent data can help you find prospect love again among new and ‘dead’ leads, and prioritize them for sales.

Get the inside scoop on the real results that Marketo has generated from campaigns that:

  • Reactivated previously un-engaged database leads
  • Prioritize the right leads and accounts for sales
  • Create an omnichannel brand experience across digital channels


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