These days, it's table stakes to implement digital tools to better engage with customers, but figuring out how to take full advantage of the technology and structure your team are a different matter altogether.
Join Marketo expert Shyna Zhang for an overview and demonstration on how to make comprehensive digital marketing changes that positively affect your enterprise team.
Watch this on-demand session to discover:
- The unique challenges of enterprise-level marketers
- How to make the case for marketing software and guide the change management process
- Tactics for optimizing your team's structure