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Introduction to Digital Marketing

We’re going back to the basics. Watch this short, easy-to-digest, and actionable 15-minute on-demand webinar to learn the fundamentals of digital marketing. We'll define the acronyms, translate the buzzwords, and give you the foundation you need to understand and implement an effective digital marketing strategy.

You'll learn:

  • How digital marketing fits into your marketing mix
  • Best practices for getting started and optimizing your programs
  • Pitfalls, perils, and how to avoid them