Sales & Marketing Alignment Success Kit

Sales and marketing misalignment is an all-too-common problem, and many companies still struggle to get the two departments in sync. Although it may seem that they have different objectives, in the end, the goal is the same: to drive sales and revenue. Access this success kit to find out what happens when marketing and sales align around one revenue cycle, and how it can drastically affect your organization.

Best Practices:

• Jumpstart Revenue Growth with Sales and Marketing Alignment
• Enterprise Marketing Playbook Series: Sales and Marketing Alignment
• The State of Pipeline Marketing Report
• Sales & Marketing Alignment Through Content

Reports:

• B2B Sales and Marketing: Alignment for the Win
• Increase Revenue in Manufacturing: Tools, Strategies, and Sales and Marketing Alignment

Webinars:

• Marketo Success Strategies: Sales and Marketing Partnership
• 10 Tips for Effective Sales and Marketing Alignment
• Digital Marketing Bootcamp: Sales and Marketing Alignment
• 3 Powerful Marketing and Sales Alignment Strategies for Driving Successful Business Outcomes

Blog Posts:

• How to Generate the Leads that Sales Wants with Paid Social
• 5 Benefits of a Strong Sales & Marketing Partnership
• Why You Need a Sales & Marketing Process Flow to Achieve Alignment
• What Marketers Can Learn From Their Sales Team
• How Inside Sales Enablement Can Help Increase Revenues