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Marketo University

Fundamentals

Learn digital marketing concepts

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Attract, acquire, and engage your audience by developing a content marketing strategy. Learn the key steps for success that include optimizing and measuring the impact of your content.

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Check what you’ve learned about content marketing.

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Want to make sure your content marketing is engaging prospective buyers and generating leads? Creating buyer personas will help you determine what kind of content you need and how buyers will find and consume information.

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Check what you’ve learned about buyer personas.

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Today’s buyers expect brands to engage with them in a meaningful and consistent way across all of their online experiences. Learn how you can use Marketo's powerul automation to deliver results.

 

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Read more about Marketo and ways you can use it to deliver results.

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Check what you’ve learned about marketing automation with Marketo.

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Additional Resources

dg2 marketing automation2
Definitive Guide to Marketing Automation

Download Guide
content marketing
The Definitive Guide to Engaging Content Marketing

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