Analyst & Other Reports

Discover the magic behind our B2B marketing automation.

The Gartner®  Magic  Quadrant™  evaluates  industry  vendors  on  their “Completeness  of  Vision”  and  “Ability  to  Execute.”  In  the  2021  Gartner® Magic  Quadrant™  for  B2B  Marketing  Automation  Platforms  Adobe  was named  a  Leader.  Read  the  report  to  learn  why  and  how  our strengths  might  suit  your  business  goals.


Gartner Magic Quadrant for B2B Automation Analyst Report Graphic



Gartner, Magic Quadrant for B2B Marketing Automation Platforms, Noah Elkin, Julian Poulter, Christy Ferguson, Ilona Hansen, Jeffrey Cohen, 20 September 2021.


Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.


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This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from

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